The founder
Hello, I’m Celia.
Founder of Lux Wander Stay
London-based luxury hospitality creative studio
A studio producing premium visual content and considered websites for distinctive holiday rentals, boutique accommodation and hospitality brands.
A note from Celia
Distinctive properties deserve considered presentation.
I started Lux Wander Stay in London because I kept noticing how often the properties I loved most — the ones with a real point of view — were being let down by the way they were photographed and presented online.
A prospective guest often forms an opinion of a stay from a phone screen, at night, in less than a minute. Visual storytelling quietly does most of the work. The imagery, the pacing, the website, the small first impressions — they shape whether someone books, or scrolls past.
The studio pairs cinematic content with considered website design so that a property’s brand feels cohesive from the first frame a guest sees to the moment they enquire. It’s a small operation on purpose — which means every project has direct creative attention.
Lux Wander Stay is a new studio. I’m honest about that. The portfolio you see is creative-direction concept work, produced to demonstrate the tone and approach while the studio’s first live client work is being commissioned.
— Celia
Where the studio is today
A small London studio, building its first client portfolio.
Lux Wander Stay is a new studio. My approach is built on research into how guests browse and book, established hospitality best practices and modern marketing — applied to help each property present at its best and attract more of the right bookings.
Where I can travel
London-based, with selected travel by arrangement.
Most projects are shot in and around the UK. Selected European projects are available by arrangement — travel and accommodation are quoted transparently and separately.
Studio values
Six principles I return to on every project.
Thoughtful storytelling
Every property has a rhythm. I take time to understand yours before planning a single frame.
Honest presentation
Real spaces, real light, real atmosphere. I enhance — never fabricate.
Refined creativity
A quiet, editorial sensibility that favours restraint over spectacle.
Reliable communication
Clear timelines and a single point of contact from first enquiry to final delivery.
Respect for every property
I treat your home as I would my own — careful styling and every set restored before I leave.
Guest-centred content
Content shaped around the person scrolling at 11pm, deciding where to spend their weekend.
Begin a project